London 2012 Summer Olympics Come in and discuss all things Olympics here, and gear up for the 2012 Summer Games in London!

Bookmark and Share Thread Tools Display Modes
Prev Previous Post   Next Post Next
Old 04-18-2012, 04:33 PM   #1
Carrie's Cowboy Casanova
19wingz's Avatar
Join Date: Oct 2008
Location: Michigan
Posts: 56,615
Thanks: 6,678
Thanked 8,657 Times in 6,627 Posts
Groans: 627
Groaned at 1,039 Times in 954 Posts
Default NBC to live stream EVERY Olympic event

Over the many years that it has broadcast the Olympics, NBC has taken a lot of heat for its practice of holding broadcast of the “glam” competitions — hello beach volleyball! — until prime time, rather than airing them live.

The Reporters Who Cover Television have always turned a deaf ear to NBC’s argument that it needed to broadcast these very popular sporting events in the evening. NBC’s logic: The number of people at liberty to watch TV is much bigger than at, say 2 a.m. or 2 p.m.; the network needs to snag as big an audience as possible for these glam derbies so it can charge as much for ads during these prime-time broadcasts; and charging more means NBC can recoup the crazy stupid money it shells out for the broadcast rights to the Olympics.

Today, NBC gave an inch.

The network announced that it would stream every single event and sport live for the first time ever, on That’s more than 3,500 programming hours, including the awarding of all 302 medals.

Here’s the catch: Some of the featured competitions (read: glam derbies) will not be archived until after they’ve aired on NBC. So if you don’t get up at 2 a.m. to watch, say, the women’s beach volleyball prelims, you’ll still have to wait until NBC airs it in prime time that night. The choice is now yours.

Well-played, NBC!
"Well titted, stand by for my upcoming tat." ~ Sheldon

Proud Supporter of the Michigan Wolverines & Detroit Red Wings!! (and anyone who plays those damn Buckeyes)

God put us here on this carnival ride
We close our eyes
Never knowing where it will take us next
19wingz is offline   Reply With Quote


Thread Tools
Display Modes

Posting Rules
You may not post new threads
You may not post replies
You may not post attachments
You may not edit your posts

BB code is On
Smilies are On
[IMG] code is On
HTML code is Off

Forum Jump

no new posts